eMARKETER LEGAL UPDATE
Several readers have asked me about the status of legal action against eMarketer. Some background. JupiterResearch which is a division of Jupitermedia Corporation believes that eMarketer copies portions of JupiterResearch's syndicated analysis and reproduces and sells this research in eMarketer reports. In addition, eMarketer often times misrepresents JupiterResearch opinions by misinterpreting JupiterResearch data in eMarketer publications. We have kindly asked eMarketer to cease these actions, but to no avail.
Therefore, we are taking legal action against eMarketer in the United States, England and now in France. eMarketer could have ended the legal actions by ceasing to publish JupiterResearch materials, but unfortunately this company has decided to meet us in court.
I will keep readers informed about these legal proceedings. And I might add that it is highly likely that several other research companies will take action against eMarketer in the coming months.
Jupitermedia CEO Alan Meckler