In the late 1990s I had thought that the VHS rental market would fast succumb to movies being rented over the Internet. Of course I was wrong. But incorrect in timing, not in concept.

Today we have ecommerce battles raging amongst Netflix, Amazon and Blockbuster. Monthly membership fees are tumbling. This is great news for the consumer as the Internet once again turns an industry on its head.

More importantly, however, is the certainty that as broadband expands we are sure to see prices tumble even more as delivery will actually take place over the Net. I believe we will see the day when a one-time viewing will cost about the same as downloading a song from the likes of Apple and others.