The Internet Age has certainly brought all media companies face to face with the topic of Digital Rights Management. Jupitermedia, the company I work for, faced major DRM considerations when it purchased ArtToday --- an online seller of clipart and photos.

During our due diligence of this acquisition, we came to realize that there was a paucity of information about DRM issues. We jumped into the topic and within a few weeks acquired DRMwatch.com (one of the few editorial products devoted to this topic) and launched a new trade show called DRM Strategies being held this April in New York City. I might also add that our Jupiter Research division is launching a DRM research practice to coincide with the aforementioned trade show.

We were also fortunate to work out an editorial relationship with Bill Rosenblatt. Bill has long been writing about DRM and content management and is the founder of DRMwatch.com. Bill also put together the strong seminar program for our April show.

The interest in our show is strong which indicates that there is a need for such a property. Content security is a complex subject that is getting more difficult every month. We are excited about being in this field and look forward to the first DRM Strategies show in April.